The achievements and eccentricities of William Burrough Hill
NINETEENTH century author Lewis Carroll once wrote, “You’re mad, bonkers, completely off your head. But I’ll tell you a secret. All the best people are.”
One Southampton resident who may not have been 'bonkers' but clearly displayed eccentricities while achieving great things was William Burrough Hill.
He lived all his long life in Southampton and left an indelible impression on the place of his birth because of his engagement in civic projects, his controversial actions and opinions, the artwork he passed on to the Corporation and, of course, his quirks.
Born in , Hill attended Southampton School of Art where he studied with Hubert Herkomer, who achieved national fame.
Hill himself had some artistic talent but chose to indulge it as a hobby and collect the works of other artists.
The self-taught Southampton artist, Frederick Lee Bridell, was a particular favourite of his and when he moved from Banister Hall, Northlands Road to his new home in Shirley, he named it Bridell Lodge.
Local historian, Elsie Sandell, told the story of how she spotted a masterpiece by Bridell, long sought by the veteran art
William Hill is operated by WHG (International) Limited, a company registered in Gibraltar. WHG (International) Limited is licenced and regulated by the Gambling Commission (licence no. R) for customers in Great Britain, and licenced by the Gibraltar Government and regulated Vby the Gibraltar Gambling Commissioner (licence no. & ) for all other customers.
The registered office of William Hill is at 6/1 Waterport Place, Gibraltar, with registered company number William Hill is a registered I.B.A.S. bookmaker.
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A History of William Hill
For many this is the first name in gambling: Growing up in the days before the arrival of the Internet, William Hill betting shops were prevalent on British High Streets and those of a certain age who still like to bet online would have almost certainly used one of their shops at some point.
They aren’t necessarily the oldest bookmaker still in existence but their history stretches back over 80 years so how did it all began and how did they become the respected brand that we all know today?
Beginnings: to ’s
The company was founded in by a Mr William Hill himself and in the days before the industry was fully legalised, the official history states that it was set up as a telephone and postal service only and certainly that would have been a main focus of the operation at that time.
William Hill, like many of his contemporaries, started out in bookmaking at a young age and while working as an apprentice at the BSA motorcycle factory during World War I, he would drive around and collect bets on his bike.
Once the war had ended, Hill began to take his bookmaking activities more seriously. He set up at race courses but at that point he was some way ou
The man behind the brand, Mr William Hill himself, started taking bets as early as , but it was in that he opened his first licensed betting shop.
This led to the exponential growth of the famous high street bookie that we see on the streets of the UK today, as through various buyouts of smaller bookmakers Hill’s retail portfolio grew to giant proportions.
These days the company is multi-national, and relies as heavily on online business as it does on the traditional retail side of things, with ambitions to take this much further in the future.
The purchase of Mr Green online casino is a case in point. Having previously adopted a growth strategy of acquiring physical businesses they could rebrand as William Hill, Mr Green represents the first acquisition made based on the strength of the brand itself.
However, any plans the company had to continue in this way have been shelved.
Their recent takeover by Caesars, who sold the European assets to , means that William Hill is now at a turning point in its’ history. It is no longer in control of its own destiny, now being a brand that is part of a larger group rather than a brand being run independently.
William Hill
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